Very few business cards or marketing materials have an effective message that describes a business clearly. If a prospective client views a business card as unprofessional or confusing, they simply will not do business with you.
A ton of money is spent on advertising, signage and websites. Does your business card clearly create a strong emotional bond with a clear message on what you do and why they should do business with you?
While you might not be able to change your business card because it’s created by your company, you still might want take the 16-question quiz and see how it compares to what a truly effective business card should contain. You may even want to send this quiz to your marketing department.
Take this 16-question quiz and see where you rank. Write Y for yes and N for no after each question.
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