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The Little Book of Mortgage Scripts (e-book)

I’m sure you get the same basic questions from clients and real estate agents every single day. Questions from consumers like “What are your interest rates?” or “What are your closing costs?” or “Why should I do business with you?”

Objections from real estate agents go something like this: “We have an in-house mortgage company that we are supposed to use.” Or “I am only a listing agent.” Or “Your closing costs are too high.”

This e-book includes successful scripts that I used when I was in the mortgage business.  Scripts that I have collected over the years. Scripts that oterh loan officers have shared with me.

Here’s what you’ll find in this e-book:

  • 19 Scripts to use with Consumers and Realtors
  • 5 Video Scripts
  • 6 Consumer Lead Scripts
  • 3 FSBO Lead Scripts
  • Client post-closing scripts (Purchase and Refinance)
  • Realtor post-closing scripts (Listing and Selling Agent)
  • 4 Voicemail scripts
  • 3 Free reports
  • View complete Table of Contents

I know that the scripts in my new e-book will help you become a more confident loan officer every time you pick up the phone or meet face-to-face with clients and real estate agents.

I know that these scripts will help you become a more compliant loan officer because you are basically saying the same thing over and over again.

And, I know these scripts will help eliminate stress because you will know how you are going to answer the routine stuff.

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The Little Book of Mortgage Seminars (e-book)

Do you remember your favorite teacher? Mine was a guy by the name of Mr. Klaus, who taught world government. Now, I have to tell you, I grew up in a small town, and world government was the farthest thing from my mind at the time – but he made it interesting, and left me wanting to learn more.

This e-book is about how to incorporate mortgage seminars into your business plan.

It covers eight niche seminars.

  • First-Time Home Buyer Seminars
  • Second-time Home Buyer Seminars
  • New Construction Seminars
  • VA Homebuyer Seminars
  • Women-only Home Buyer Seminars
  • Home Sellers Seminars
  • FSBO Seminars
  • 31 Seminars for Real Estate Agents

It’s about lead generation and getting more prospects to do business with you.

Just a little background on why I’m qualified to talk about marketing to first-time home buyers.

I had been in the mortgage business for 28 years. For 8 years, I held regular mortgage seminars as one of the ways that I generated leads. At every single one of the seminars, I averaged 30 attendees.

And you can, too.

Think of holding seminars that are so interesting that the prospects who attend think of you as their favorite teacher – only you would be their teacher to buy real estate and get the best mortgage loan.

In this book, I’ll discuss:

  • Eight niche seminars
  • Seminar planning basics and mistakes
  • Who should speak at your event
  • How to get people to attend
  • What unique content to present
  • How to follow-up after the event is over
  • View Table of Contents

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No Shiny Objects – 29 Timeless Mortgage Marketing Strategies

Loan Officers are always asking me if I could give them some easy, simple, low cost marketing strategies that have worked for other loan officers year after year. Instead of spending time trying to determine if the next “shiny object” will generate leads, here’s a list of 29 timeless strategies you’ll find.

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Ebook Chapters:

  • Marketing to Past Clients
  • Marketing with Realtors
  • Consumer Direct Marketing for Mortgage Originators
  • Social Media
  • Business Development Strategies
  • Managing Your Mortgage Business

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Marketing strategies for loan organizations (2)

My Mother Burned Her Bra

Karen Deis here …
… and I’ve been writing blogs and articles since 2007. Some have been posted on the Mortgage Girlfriends Website. Some in national mortgage magazines. Others on my social media pages and the Active Rain

As I began to peruse through my document files, which was like walking down memory lane, I decided to write this e-book for you—women in the mortgage industry.

Some stories are inspiring.
Some will make you think.
Some are “just because.”

I am passionate about helping women make more money, save time and most of all succeed. But sometimes it’s “ourselves” holding us back.

My hope is that some of these stories encourage you. Influence you. Energize you. Starting with “My About Me Story: Are You Insane?” and “My Mother Burned Her Bra” story.

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My mother burned her bra

Dear Younger Me: How Past Experiences Influenced Mortgage Women to Excel

I asked 68 women to respond to these 2 questions:

    1. What’s the one thing you wish you had known when you first started in the mortgage business?
    2. What is the one piece of advice you would give women that can help them with their career and their life?

You’ll find 153 answers with “words of wisdom” that every mortgage loan officer can benefit from reading.

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