Buying Brain Cells…

How many times have you said to yourself – I’d love to send out an email or a printed newsletter but I don’t think I have enough people to send it to?

In addition to past clients, family and friends, here is a list of 17 categories of people who are in a position to refer business to you.  You can find them in the Yellow Pages, the Internet and the public records from your state’s licensing agencies.

  • Attorneys
  • Accountants
  • Financial Planners
  • Architects
  • Politicians
  • Members of clubs you belong to
  • Credit Union Presidents
  • Chamber of Commerce Members
  • TV & Radio Stations/Reporters
  • Insurance Agents
  • Marriage Counselors
  • Real Estate Appraisers
  • Bank Branch Managers
  • Auctioneers
  • Builders
  • Apartment Rental Managers
  • Title Company Reps

So what if you don’t know them personally?

Each of those categories is considered a “sphere of influence” with the ability to refer prospects to you.  By sending them information on a regular basis, you are “buying brain cells.”

The first goal is to get at least 100 people in your email or on your mailing list.

The BOTTOM LINE:     When people  hear the word “mortgage” that they think of you!

Here’s a link to a related article on how to use the client content and Realtor® content that is included with your VIP Membership.

So, who else would you add to this list?